Spelman college essay
20 Century Research Paper Topics
Tuesday, August 25, 2020
Nat King Cole
David Chen MUEL 2752 Dr. Daniel Jones Pre-Rock Era Project: Nat King Cole There is no scrutinizing Nat King Coleââ¬â¢s place as one of the most compelling and significant American well known performers ever. In spite of the fact that he was at first known as a creative and talented jazz musician, his singing permitted him to turn out to be exceptionally effective in the domain of mainstream music, all the more explicitly in the enormous band and jazz classes. Nathaniel Adams Coles was conceived in Montgomery, Alabama on March 17, 1919 (Ruhlmann standard. 3). His family moved to Chicago in 1921, where he started to play the piano at age four and took old style exercises at age 12 (Ruhlmann standard. ). At the point when he was 15, Cole dropped out of secondary school so as to seek after a profession as a jazz piano player (Ruhlmann standard. 4). In 1937, Cole shaped the King Cole Trio and started doing live exhibitions and periodic chronicles for little names just as some radio wor k. In the wake of discharging effective singles, for example, ââ¬Å"That Ainââ¬â¢t Rightâ⬠and ââ¬Å"All for You,â⬠the King Cole Trio was marked by Capitol Records in 1942 (Teachout standard. 15). Cole started to use his voice progressively, and pundits started to see the King Cole Trioââ¬â¢s expanding propensity to underline mainstream music as right on time as 1945 (Teachout standard. 0). In 1951, Cole authoritatively disbanded the King Cole Trio and proceeded with his fruitful vocation as to a greater extent a standup vocalist than as a piano player (Teachout standard. 25). Cole keeps on selling incredible amounts of music today. Be that as it may, regardless of his fame, Cole has regularly been the subject of analysis. Many censure Nat King Cole for bargaining his creative honesty as a jazz performer so as to make business progress. Some even consider his expanding ubiquity and moving melodic style to be ââ¬Å"betrayalâ⬠(Ruhlmann standard. 1). One article from NPR music contends that Coleââ¬â¢s ââ¬Å"singing obviously sold out his jazz sensibilities,â⬠while another even ventures to consider Cole a ââ¬Å"failed jazzmanâ⬠(NPR standard. 5, Teachout standard. 5). As opposed to these pundits, Nat King Coleââ¬â¢s progress from unadulterated jazz into well known music just added to his significance as an artist and as an unmistakable open figure. Cole despite everything must be viewed as one of the most significant and powerful jazz artists in American music history, and his change from unadulterated jazz to the business domain of music in reality permitted him to break significant racial oundaries in the realm of mainstream society. In spite of allegations that his progress into mainstream music debilitated his honesty as a performer and a craftsman, Nat King Cole left a permanent imprint upon both jazz and famous music during his lifetime. Gunther Schuller, creator of The Swing Era, comments that Cole was â â¬Å"not just one of the most exceptional jazz piano players of his day yet elaborately one of the most advancedâ⬠(Teachout standard. 4). Numerous significant jazz musicians were impacted by the piano playing of Cole, including Bill Evans, Oscar Peterson, and Hank Jones (Teachout standard. 4). Obviously while Cole is regularly referred to just as a well known artist, jazz artists value his huge expertise and imaginativeness as a jazz piano player. Nat King Coleââ¬â¢s impact upon jazz didn't stop at his playing and improvisational abilities. When welcome to play at a Hollywood club called the Swannee Inn, Cole chose not to utilize a drummer (Teachout standard. 14). Accidentally, Cole had used the ââ¬Å"jazz trioâ⬠, a setup that comprised distinctly of a piano, guitar and bass. While Cole was not the first to utilize this arrangement, jazz specialists regularly contend that he was the first to completely get a handle on the melodic prospects of this exceptional instrumentation. As per Terry Teachout of American Scholar, most piano players in bunches without drummers would in general exaggerate so as to occupy the melodic space and give extra mood; Cole, in any case, streamlined his playing and made another sort of jazz sound (Teachout standard. 15, HOWZE standard. 6). The King Cole Trioââ¬â¢s arrangement was imitated by various artists, including Art Tatum, Oscar Peterson, Ahmad Jamal, Charles Brown, and Ray Charles, and, some declare, helped lead the route in little band jazz (Ruhlmann standard. ). Cole investigated an altogether new area in jazz, outperforming the impact of other mainstream artists of his time. As opposed to remaining inside the bounds of jazz as the world knew it, Cole really made new styles and novel methods of utilizing old instruments, along these lines assisting the advancement of jazz as a fine art. Nat King Coleââ¬â¢s transformation from unadulterated jazz into famous music, while loathed by a few, really expanded his essenti alness in mainstream society and music. Coleââ¬â¢s status as a famous artist in truth permitted him to contact crowds and to break limits he would never have broken as an unadulterated jazz artist. Beginning during the 1930s, Coleââ¬â¢s piano style and jazz instrumentation characterized the jazz-piano trio; be that as it may, it was not until he started to sing that he turned into a ââ¬Å"consummate and world-well known entertainerâ⬠(HOWZE standard. 1). Connaitre Miller, an expressive arts educator at Howard University, takes note of that Cole was the main jazz vocalist advanced on TV (Foster standard. 6). It was primarily Coleââ¬â¢s fame as an artist, and not as a jazz artist, that permitted him to be included on TV. In the event that Cole had stayed inside the bounds of instrumental jazz, he may have quieted jazz pundits who blame him for deceiving jazz, however he additionally would not have had the option to spread his jazz-affected singing to such a wide crowd as the one managed him by his TV appearances. Nat King Coleââ¬â¢s ubiquity as a jazz vocalist even permitted him to challenge racial limits of his time. The King Cole Trio was, as indicated by Terry Teachout, about as mainstream as a dark unit could be inside the limits of jazz and the entertainment biz, and ââ¬Å"[broke] through the solid roof that kept most dark melodic acts from arriving at the most elevated pinnacles of celebrityâ⬠(Teachout standard. 14). On November 5, 1956, The Nat King Cole Show appeared on NBC and turned into the first of its sort facilitated by an African-American (Noble). On one striking event, Nat Cole was not permitted to remain at specific inns or visit certain club in Las Vegas. In the end, Cole looked for legitimate activity against those lodgings and clubs, utilizing his big name status to challenge Las Vegasââ¬â¢s narrow minded framework (HOWZE standard. 6). While Coleââ¬â¢s status as an unadulterated jazz performer may have been risked by his change into mainstream music, this very progress permitted him to successfully assault critical racial issues, an endeavor he was unable to have longed for as a jazz artist with an a lot littler after. Nat King Cole might be the ideal case of a craftsman turned famous performer. As a jazz artist, Cole was practically unrivaled. Nat King Cole was unquestionably considered by jazz fans, performers, and pundits to be a main jazz piano player, and regularly played in regarded jazz scenes, for example, the primary Jazz at the Philharmonic shows (Murph standard. 8). Moreover, Cole everything except spearheaded the ââ¬Å"jazz trio,â⬠a setup that was profoundly copied and powerful in the advancement of jazz, demonstrating that he was not just an exceptionally gifted and regarded jazz performer, yet additionally an inventive and unique one. Afterward, as a famous artist, he increased a huge fiscal and business accomplishment just as a monstrous crowd. Despite the fact that he lost the regard of certain jazz perfectionists, he increased substantially more impact upon mainstream society, and utilizing this impact, Cole promoted and established jazzââ¬â¢s effect on well known music while in any event, tending to racial limits of his time. These achievements would have been substantially more troublesome, or even inconceivable, to accomplish if Cole had stayed an unadulterated jazz performer. In this sense, examining the profession of Nat King Cole may yield significant bits of knowledge relating to the limit among old style and mainstream music. As a simply old style artist, a performer, for example, Nat King Cole might be significantly more regarded inside adherents of that specific melodic type; in any case, since forever, melodic figures who have gone too far between old style, imaginative music and mainstream music are considerably more paramount than the individuals who don't. By entering mainstream society, artists are substantially more liable to be able to influence huge issues of the time. For instance, Bono of U2 or Angelina Jolie have a generally extraordinary effective reach with regards to political causes. On the off chance that nor were as engrained in mainstream society as they seem to be, it is sheltered to state that they would not bring as much regard for the issues they care about. By picking up ubiquity, unmistakable figures likewise gain impact inside mainstream society and possibly on the course of history. Albeit once in a while reprimanded by jazz idealists, Nat King Coleââ¬â¢s business achievement in truth permitted him to influence American mainstream society in phenomenal manners and made sure about his status as one of the most significant performers of his time. Works Cited Foster, Shivonne. ââ¬Å"Coleââ¬â¢s Memory, Legacy is Unforgettable. â⬠The Hilltop (2007). Walk 2010 < http://www. thehilltoponline. com> Howze, Margaret ââ¬Å"Jazz Profiles from NPR: Nat ââ¬ËKingââ¬â¢ Cole: the Pianist. â⬠NPR 2010. 9 March 2010 http://www. npr. organization/programs/jazzprofiles Murph, John. ââ¬Å"Nat King Cole: Getting their Kicks. â⬠Jazz Times May 2009. 9 March 2010 http://jazztimes. com Noble, Amy. ââ¬Å"The Story of Nat King Cole. â⬠March 1998. 9 March 2010 http://individuals. pcug. organization. au Ruhlmann, William. ââ¬Å"Nat King Cole. â⬠All Music Guide 9 March 2010 http://www. pandora. com Teachout, Terry. ââ¬Å"Nat King Cole. â⬠American Scholar 61. 3 (1992): 437-443. 6 March 2010 http://web. ebscohost. com/
Saturday, August 22, 2020
James Dean
A Rebel With A Cause ââ¬Å"Wash the dishes, and tidy up your room. Be home by 7:00, donââ¬â¢t be late. Study, study, study. â⬠We have all heard these words articulated from the legitimate lips of our folks at some point in our life, in any case, nowadays most young people arenââ¬â¢t reluctant to defy their folks by reacting with, ââ¬Å"no. â⬠James Dean was one of the principal individuals to resist the exacting standards of guardians, and he did as such on screen for the whole country. A few sources guarantee that he is a mark; a name that is proposed for the sole reason for opposing authority.He isn't a name, somewhat a greater amount of a symbol used to show that in specific conditions it is alright to resist the different guidelines that society has reluctantly positioned upon us. Regardless of whether it be clearly, or lively hues, the feelings in this image talk noisy enough for shading not to be an issue. Individuals see Dean as ââ¬Å"trapped,â⬠and su bsequent to social event some foundation data about him and his profession, I can unmistakably observe why he is depicted as this. His profession topped for a long time, and afterward unexpectedly reached a conclusion. Notwithstanding, for those three years Dean must be everything that America needed to see and idolize.Cameras encompassed him day in and day out, paparazzi constantly needed a remark from him, and fans basically couldnââ¬â¢t get enough. In the photo that I have appended, it seems as though Dean is attempting to keep a hang on himself and his feelings; doing whatever it takes not to get excessively got up to speed in the insane world he had been tossed in to. The ââ¬Å"Torn Sweaterâ⬠arrangement was taken by picture taker Roy Schatt. Schatt advised Dean to act like on the off chance that he was attempting to circumvent something that originates from inside, an inclination maybe, that solitary he himself knows about â⬠henceforth the endeavor at tearing his sweater off.It is unexpected as it were that heââ¬â¢s remaining before a camera, totally alone with a strong foundation investigating the separation. Being before a camera he had become totally used to, however he was rarely alone, and an incredible foundation is more turbulent than only a strong shading. Dignitary is envisioned looking into an inconceivability that no one but he could envision, envisioning his life on the direct inverse finish of the range that he wound up being on. Indeed, even with his acclaim and stage-nearness, Dean was a normal person who battled to attempting to get by with life.It is conceivable Iââ¬â¢m one-sided because of myself being a young person, attempting to overcome this insane thing we consider life that I am ready to identify with him. This photograph stands apart to young people as in not every person is great, nor realizes that how will generally be. As of now period, for some American young people, it more likely than not been hard to fac e guardians, and resist the tyrannical guidelines they had made permanent. Senior member offered motivation to them to stand up for what they have faith in, paying little mind to the way that they are more youthful and seen as less knowledgeable.Some individuals may know Dean from different bygone era films. He featured in East of Eden, Giant, and is generally perceived for his defiant character in Rebel Without a Cause. He was viewed as a decent entertainer during the 1950s for the assorted character jobs he partook in, and obviously for his unbelievable sex-request. For 50 years, he has caught the world with his easygoing style, bold look, and renegade disposition. James Dean has opposed the pith of ââ¬Å"coolâ⬠and ââ¬Å"without-a-causeâ⬠for generations.Rebel Without a Cause might be one of the most acclaimed because of the way that Dean got into a lethal auto crash on September 30 1955, one month before the discharge date. Dignitary wasnââ¬â¢t just a hot image of resistance, he spoke to a consistently young person that experiences social issues without having a reasonable bearing for his life. In Rebel Without a Cause, he was appeared as a reprobate in a urban ghetto. It is the account of an insubordinate adolescent who shows up at another school, succumbs to the sweetheart of a school muscle head, and resists his folks attempting to challenge the meat-headââ¬â¢s bulling.The chiefs of the film gave him a role as a radical, understanding that his alluring, tense self would speak to numerous youngsters being as they can relate. Senior member was a result of this 1950s philosophy. Percieving Dean as a hero, urgently needing to make the best choice, yet continually becoming involved with doing an inappropriate, was speaking to youngsters around the whole country. Adolescents didnââ¬â¢t challenge their folks governs in those days, they tuned in to their older folks, and did as they were told. Individuals who did backfire and oppose the aut hority were viewed as bandits, who might never be successful.Making this film and being permitted to see within universe of a ââ¬Å"trueâ⬠rebel was one of the main open doors the two youngsters and guardians needed to see the different sides of a story. Deanââ¬â¢s execution talked intensely in the interest of youngsters experiencing this kind of situation themselves, and gave them a legend they could appreciate and regard. In todayââ¬â¢s society, contending with guardians, or conflicting with the guidelines attempting to break the possibility of a standard isnââ¬â¢t irregular. However, in the time that this film was made, it was incredibly against anything society truly knew.The case isnââ¬â¢t about whether adolescents should, or shouldnââ¬â¢t contend, itââ¬â¢s the reality of regarding seniors to such an extent. His motion pictures, each of them three, show that it isnââ¬â¢t essentially awful to stand up for what you put stock in whether youââ¬â¢re mor e youthful than the restricting elements or not. Conflicting with society in manners that not many individuals were fearless enough to suffer was something that truly stuck out, and made him unmistakable for a considerable length of time to come. Being a hotshot is something that conventional individuals such as myself can just dream about.Not essentially dream as in needing it so seriously it harms, yet dreaming as in carrying on with the life of a superstar would be such an out-of-body understanding. Managing cameras continually on an everyday premise isnââ¬â¢t something that I could endure. Without a doubt, all the cash and distinction would be decent for perhaps a year or somewhere in the vicinity, by in the end an individual arrives at a point where security is a higher priority than materialistic things. Becoming acquainted with somebody through the media might be the most noticeably terrible approach to get the genuine story. In pictures, you just get the opportunity to se e a certain something, one huge second that happened to be caught by someoneââ¬â¢s Kodak.Gathering foundation data and looking through somewhat more profound into something that intrigues you is extremely valuable for yourself, yet in addition the somebody who is getting seen as a solitary story. One of his most well known expressions is ââ¬Å"Dream as though youââ¬â¢ll life until the end of time. Live as though amazing. â⬠Thatââ¬â¢s precisely what he prevailing with regards to doing in his life. ââ¬Å"James Dean lived quick â⬠and kicked the bucket youthful. â⬠(Gilmore 32. ) Although his life was stopped by a sudden fender bender that wound up being lethal, Dean set up a name for himself inside the couple of years that he was an actor.That is bewildering. He has a crazy measure of fans, and still keeps on getting known all through the present reality. Works Cited Gilmore, John. ^ John GiLive Fast â⬠Die Young: Remembering the Short Life of Ja. New York City: Thunder's Mouth, 1998. Print. Herndon, Venable. James Dean: a short life. Nursery City, NY: Doubleday, 1974. Print. Hofstede, David. James Dean: a bio-book index. Westport, CT: Greenwood P, 1996. Print. Springer, Claudia. James Dean Transfigured: the Many Faces of Rebel Iconography. Austin: University of Texas, 2007. Print.
Thursday, July 30, 2020
5 Ways to Build Hot Customer Relationships - The Fire-Building Process that Sparks Profits and Long-Term Value
5 Ways to Build Hot Customer Relationships - The Fire-Building Process that Sparks Profits and Long-Term Value Before you build, know what youâre building.Whether youâre building a business that requires serious investments for serious returns or youâre a solopreneur venturing off on your own, you have to learn how to build a fire for your customers to keep them warm.Once your customers trust you, or at least find you irresistible, the relationship will catch on fire.WHAT IS A HOT CUSTOMER RELATIONSHIP? A hot customer relationship is when you and your customers are so satisfied that you become lifelong advocates for each other.You feed each other.Thereâs some joy. Thereâs some pain.And there are many questions. But by tending the fire, the relationship keeps growing.If you stop feeding the fire, competitors will swoop in and smother your profitable relationship.Amazon and Netflix have kept the fires burning with their customers by continuously adding to the relationship and making sure to stay ahead of the competition.The two behemoth companies entered their customers lives slowly .They watched how their customers lived their lives. They watched consumers consume.Then the future billionaire companies anticipated unmet, unknown customer needs.They kept a keen eye on the competition and kept the competitive advantage while tending to customer relationships first and putting the customer on a pedestal.Amazon: $9+ Billion in Subscription Services, $177+ billion in net sales (SEC 2017 10-K Report)âWe seek to be Earthâs most customer-centric company.âAmazon to Customer: Iâm going to give you everything you want at the best possible price.Customer to Amazon: We will have a Prime relationship.Amazon to Customer: Invite your family members. Since youâre here, let me show you some personalized recommendations and ordering methods that are so easy, you donât have to think. Weâll stock your entire home for you and alleviate holiday stress.Customer to Amazon: I will let you into my home.Netflix: 117+ million subscribers, $11 billion in revenue (SEC 2017 10 -K Report)âOur core strategy is to grow our streaming membershipâ¦with a focus on a programming mix of content that delights our members.âNetflix to Customer: You can watch all the movies you want, whenever you want, for less than the cost of a movie ticket and a small drink. Weâll even mail them to you.Customer: So many movies! Our family members canât agree on what to watch.Netflix: You can have separate profiles for family members. Weâll even give each person recommendations based on their personal movie viewing habits. Youâll see more âAction Sci-Fi Fantasy Featuring a Strong Female Leadâ and your sibling can watch more âAbsurd British Comedies.âCustomer: Iâm telling all my friends on social media about my Netflix binge habits and sharing my recommendations.Netflix: Now that we know what you like, look at these trailers for new movies we created.Customer: I will fall asleep with you every night.These relationships didnât happen overnight. Amazonâs website sprang up in 1995, but you can bet a whole lot of sweat equity went into the company before then.The year Amazon filed its corporate papers (1994) Viacom bought Blockbuster for $8.4 billion dollars.Blockbuster was doing well before then, but then its stock didnât do so well.In 1997, while Blockbuster was tending to its spiral demise and DVD players were just starting to infiltrate neighborhood homes, two software geeks, March Randolph and Reed Hastings started Netflix and began delivering DVDs to neighborhood mailboxes.The fifty-cent rentals were popular, a subscription rate was offered, and millions were delivered.It wasnât until 2007 that Netflix movie streaming was announcedâ"and that was after Amazon and Blockbuster started streaming. (Donât be afraid to learn from others.)Fast forward to 2018. Blockbuster has been snuffed out. Netflix and Amazon have disrupted industries while successfully building some hot customer relationships.How?They had a vision.They prepa red themselves to create the vision. They knew the value of a customer. They tended to the customer. They kept the fire going. Customer relationships were the priority.What are five ways you can build hot customer relationships?1. BE PREPARED FOR CUSTOMER RELATIONSHIPSYou have a great business idea. You will need customers.You want to keep those customers and you want them to grow with your businesses.How are you going to keep track of them?Configure company systems and operations to manage customer relationships.When you start a fire, you plan where to have the fire. You plan for potential.You have to be sure youâre not going to burn the house down (hopefully), and youâre not going to start the fire outside during a tsunami.Bonfires on the beach are great, but you canât start the fire where the waves are rolling in.Amazon and Netflix didnât say âhey, come out to the beach,â they said âyouâre busy, let me bring this food and these movies to your home.âNetflix knew from research that customers planned their DVD rentals a week in advance. The Netflix founders spent hundreds of hours inside post offices watching how the U.S. postal system worked.They were confident in their crazy business venture because they were prepared. ($2 million in seed money didnât hurt either.) They expected 10 rental requests the first day. They received 500.When customers flooded in, Amazon and Netflix made sure the customers werenât just a name and address on a computer to be shuffled away for a year-end analysis.The companies studied customer preferences, pulled data and built algorithms.They maintained social media contact. They resolved complaints. They didnât forget their customers. They sent offers and reminders.They had a system to manage customer relationships.You need a system to keep the fire in customer relationships growing.Youâll need to gather supplies to start the fire and gather supplies to keep it going. Youâll need to light the fire and kee p it under control.Where are you going to keep your potential customers and future customers?What systems are you going to use?Lack of customers and out of control customer demand will snuff out your profits, and likely your business.Manage your customers.Basic Customer Relationship Management (CRM) SystemsYou have to manage your customers and the knowledge you gain from your customers.You may use one system or a multi-faceted system.A customer relationship management system may be as simple as a free spreadsheet template or as complicated as managing the algorithmic preferences for Netflix movie-viewing customers.Customer relationship management is the parent of customer relationship marketing. Managed customer potential is the base for customer relationship marketing tactics.When you create your list, youâre putting into place kindling thatâs going to light the path on which sustainable customer relationships will grow.Basic choices for a Customer Relationship Management syste m:CRM software or cloud programsAppsSpreadsheetsOutsourcingMedium and large sized businesses will undoubtedly be better served using the advantages of CRM software or cloud-based programs, or outsourcing.Three big players in CRM software and cloud programming are:Salesforce (Plans start at $25 per month) â" Clients include T-Mobile, Yeti, Adidas and Aston MartinMicrosoft Dynamics (Plans start at $40 per month) â" Clients include Aston Martin, Dell, DeltaZoho (Plans start at $25 per month) â" Clients include Amazon.Itâs worth noting Aston Martin uses Salesforce for sales operations, but Microsoft Dynamics for accounting purposes together with other Microsoft products. Find the right mix for your business. Three notable players in Customer Relationship Management systems are:Hubspot (Free for solopreneurs, plans start at $50 per month for others)Apptivo (Free plan, Premium plans start at $10 per month)Insightly (Free plan, Plus plans start at $29 per month)Think about your custom er acquisition journey. Ask yourself âwhyâ at every step. When itâs time to sit down and test out CRM free trials, ask yourself the following questions:Can I afford it?What parts of the customer relationship do I need to manage?Will using this software service grow with my business?Can I import the data I have now into the system?Can data be integrated at all customer touchpoints?What are the import/export options and compatibilities with current and future systems?Can I incorporate the reminders and schedulers with my current system of managing time?What team sharing capabilities and privacy options exist?Will a sales employee with limited tech knowledge feel comfortable using this?What are my limits?How do I manage customers and contacts?How do I manage segmentation?How do I mange conversations?What types of conversations can be managed?What options are available for sorting and filtering?How do I track leads and progress in the sales and marketing funnels?What automation op tions are available for integration with current operations?How do I mark a follow-up on leads?Is it easy to manipulate changes and priorities?How fast can I get a quick status view?How long will it take to learn the software?What will be the cost of training team members on the software?How many people will be actively using the system?Is it convenient or cumbersome?Will employees be negligent with data entry because itâs a pain to use?What makes me hate this program?How long does it take to enter one full customer entry?What analytics are provided?Can I determine why customers are staying?Can I determine why customers are leaving?How easily can I track, measure and adjust my key performance indicators?What tech and help support system is available and what are the limits and cost?What backup options are available?Is it secure?Is it flexible?You will also need to protect your customers.If you do business in the United States, keep abreast of the rules and regulations from the Fed eral Trade Commission.If youâre doing business in the European Union, use a checklist to stay up-to-date with GDPR rules and regulations. Legal battles will burn a hole in the company pocket and dim customer trust.Fortunately, the legal gods work a little slower than the tech world.Tech moves fast.All the major CRM companies are vested in artificial intelligence. Salesforce uses âEinsteinâ to make recommendations based on collected data.For instance, a pattern in customer engagement may prompt Einstein to tell you itâs a good time to contact the local fire department to see if they want to purchase that fire hydrant you have for sale.Interestingly enough, Amazonâs first book sold to a non-employee back in 1995 was about artificial intelligence (âFluid Concepts And Creative Analogies: Computer Models Of The Fundamental Mechanisms Of Thoughtâ by Douglas Hofstadter).Be prepared for the future. Amazon was.Doing the DataDespite over $220 billion dollars being poured into CR M programs from organizations, more than half of business owners referenced in a MIT report did not see expected returns.Executives run into an endless pit of analytical data. Data is just a pile of ashes slipping through fingers unless its applied.Frame your data. Donât let it get out of control.Define the improvements you want to make.Define the decisions you need to make in relation to those improvements.Use your data broadly.Create decision-making models you can scale.Continuously improve your decision-making models, and apply them to new business ideas.Map your key relationships.Outsourcing Customer Relationship ManagementHave you thought about outsourcing?A company has the option to outsource the management and implementation of customer relationship software and cloud programs, the IT and staffing needs for customer relationship management, emails, chats, phone calls, order-taking, and any individual segment of the customer relationship spectrum.Many businesses utilize call centers to deal with customer complaints and CRM data collection.Outsourcing is a useful tactic to prepare for an unusually heavy response to a new product or marketing initiative, and it can save on infrastructure and operational costs.When you outsource, youâre not spending your money on the training required for data entry, customer service and sales.A cost-benefit analysis will tell you if outsourcing makes sense.The downside is often lack of security, lack of control, and lack of personalization.As anyone who has ever called a call center knows, customers donât always receive a high-level of service from call centers, despite praised employee practices and training programs that might be in place.How many times have you received a call from a call center and immediately recognized the background noise of telemarketers busy at work? Are you glad they called?The data between your company and the outsourced vendor may not be easily integrated or exchanged. According to CRM ma gazine, it will cost you around $27 an hour to run an in-house call center.Is that feasible?Will you lose more than that with an inefficient call center?You will still have to establish the metrics to measure the success or failure of outsourced operations, and the end results need to be measured.If you donât have the means to handle customer relationships, you either need to build up your company to handle relationships, or outsource. The choice is yours.The only other option is to ignore your customer relationships, and thatâs not an option for business success.A survey of 70,000 Americans published in the Journal of the Academy of Marketing Sciences demonstrated that senior managers grossly overestimate customer satisfaction.Make sure you have a feedback loop for customer complaints and compliments.Solopreneurs, Micro-Businesses, and Small Rural FirmsIf you are a solopreneur or a small professional practice in a rural area, you may be able to get by using Google contact advan ced features and spreadsheets for customer relationship management.If you donât expect more than 100 customers per year and you donât work with tech savvy employees or clients, then these methods may work for you.If youâre just starting to manage customer relationships, you should, at the very least, develop a benchmark for the expected net contribution of a new customer and an existing customer to company profits.Tweak as needed when youre developing your customer relationship management system, and apply what you learn from using your developed CRM analytics.Hereâs a video demonstrating the steps to access a customer relationship management template from Google Drive. (The template was kindly provided by the CRM G Suite company Prosperworks. Great way to build a customer fire. Create a template to share.) Having a CRM program is not enough. The data and activities have to be actively applied to other customer relationship strategies.You need some tinder to get the fire g oing.2. FIND THE TINDER CHOOSE THE RIGHT CUSTOMER RELATIONSHIPS FOR EARLY ADOPTERSYou are attracting strangers. Find strangers that share your values.Amazon starts its Leadership Principles with customer obsession. The earth has its iron core, Amazon has customer obsession running through its veins. Given a choice between competitor focus or customer obsession, Amazon chooses customer obsession.Amazon sold its first book to a computer engineer friend, John Wainright, interested in artificial intelligence. John ordered the book online from Amazon in 1995 at the request of Amazonâs first employee, Shel Kaphan, a former coworker (who is now very rich). It was ordered using a dial-up connection.The story told is that unknown to John, the book he ordered was out of stock. Jeff Bezos ran from store to store to find the book to mail to his first non-employee customer. It was delivered. The credit card was processed. Amazon just gave birth.That same friend also bought some of the f irst iPhones on the market. Clearly an early adopter, his contribution as a customer helped build Amazon. (John remains a Prime Amazon customer.) Amazon named a building after John Wainright.Despite a dial-up connection and an out-of-stock book, John remained an Amazon customer for over twenty years. What would have happened if Bezos just told Wainright âsorry, the book is out of stock?âWhen you start a fire, you need some easy burning tinder to get the flame hot. John Wainright was a friend of an employee. He was the ideal first customer. Do you choose your first customers as carefully?Answer these three questions to help you find your early adopters.What are three company values?_________________________________________________What interests do you share with your ideal customers?_________________________________________________Who do you know that can influence early adopters?_________________________________________________Shared Values Build Customer RelationshipsShared v alues merge societal improvement with economic benefit. Problems your customers experience contribute to the cost of doing business.What social problems affect your business, suppliers and customers?What social problems, if solved, would help you do more business, improve procurement, and build lifetime customers?How can you change your business operations to address these social problems?What innovative products and services can you introduce to address these social problems?Does your company support any of the following social values?EducationHealthcareWellnessTransportationTechnologySTEMSpace ExplorationAccessibilityDisabilitiesAcceptanceInclusionPovertyReading LiteracyDiversityCivil LibertiesCivil RightsGender EqualityFair Trade Farming PracticesFair Labor PracticesConsumer ProtectionAnimal ProtectionSafety SecurityIntellectual Property ProtectionOpen SourceTransparencySharing EconomyEnvironmentYou probably have customers (and potential customers) that support the same social values.A 2013 report by Professor Michael Porter at Harvard Business School gives some examples of shared value applications:Beckton Dickson is a healthcare company that redesigned needles to prevent accidental injuries which helped slow the spread of AIDS. The product was their largest source of company growth. What clients care about the prevention of AIDS?Regions bank wasnât reaching 25% of their customers because they were âunder-bankedâ customers. (Living paycheck-to-paycheck.) The bank reached out to the customers with prepaid cards, billpay services, and lower checking account fees. What products and services do you have to meet an unsolved need?Hotels that âgo greenâ reduce energy costs and help the environment. What potential customers care about the environment?Now imagine everyone in your circle of business shares the same value.What do you stand for?Nike once stood for shoes, now they stand for health and wellness. Starbucks wants to âinspire and nurture t he human spirit.â Dove used to be about soap and skin, now they sell confidence and real beauty.Shared values inspire emotions. Emotions inspire communication and sales.When you find a shared value between your business and your customers, youâll get the customer flame rising to new heights.3. LIGHT THE FLAME â" SPARK THE CUSTOMER CONVERSATIONOnce you get the early adopters, you need to spark the conversations.Will you be meeting your customers in person or online?Will you be pushing them in, pulling them in, or will your early adopters do the pushing and pulling for you?Sam Horn, not the baseball player but the âIntrigue Expertâ and business coach who will be a speaker at the Women in Defense National Conference, believes intrigue is the answer to sparking a conversation and landing a sale.âIf we want to succeed, we must intrigue!â â" Sam Horn, Business CoachSam has an eight-step intrigue process which involves âdid you knowâ questions.A mini-version of sparki ng a conversation could go like this:First: State an interesting fact about a problem that your product or service solves.(Example: Did you know that NASA did a study to identify the types of plants are best to reduce indoor air pollution?)Then: Ask the potential customer to âjust imagineâ how all their problems will be solved.(Example: Can you imagine if we could just find the right plants to get rid of all air pollution?)After that: Relate the trivia and imagination to real-life examples of your product or service with hard numbers.(Example: By the way, did you know the Gerber Daisy removed 107, 653 micrograms of Benzene per plant? Benzene is found in heating and cooking systems and building materials. Whatâs your favorite color? Blue? How about that! We have blue Gerber Daisies on sale this week! You can treat yourself and keep your home healthy! Would you like to see one?)Create the same question flow for your products and services.You can watch Sam Hornâs video for tips on sparking a conversation with potential customers: Online Customer CommunicationNot everyone likes to talk to a person. Psychology Today estimates between 16% and 50% of people are introverts.The act of making a phone call cuts into our personal time and is dependent upon the environment.Youâre not going to have the customerâs full attention with a train or city street in the background, or kids screaming and dogs barking.People also like to keep their shopping and personal needs private from their surroundings.Millennials, (the new Baby Boomers), see the internet as normal as a toilet, and the Internet Generation (Generation Z) has grown up communicating online.Conversations with Siri, Alexa, and now Google are a part of everyday life. When a Millennial or Zâer wants something, they expect to be able to click a few buttons and get it.They expect information at their fingertips with questions answered instantaneously. They want self-service.Talking to people to make a purch ase or lodge a complaint is a bother. Ask a Millennial.Enter Artificial Intelligence.Chatty ChatbotsChatbots can funnel sales, algorithms sweep customers along their journey, and automated data collection and management define steps for future visits.Chatbots have the conversation so you donât have to.Do you know Amelia? The Next Web has introduced us to some friendly chatbots.Amelia is a chatbot that combines customer natural language with previous interactions and company knowledge to answer customer questions. If sheâs wrong, the customer gets transferred to a human. (She must have a soul.)Soul Machines is a chatbot that works with emotions. Do robots need two to tango?Nadia is the first offspring of Soul Machines. She likes to watch human facial expressions and the tone of a voice. Despite all of these emotions, even banks are using chatbots.Bank of America has Erica, a chatbot working the bankâs mobile app. Wells Fargo uses chatbots with, er, Facebook. (Maybe 2018 isnâ t a good year to mention that.)âFirst there were websites, then there were apps, now there are chatbots.â KiK (mobile chat application) in The Guardian, April 6, 2016, âWhat is a chat bot, and should I be using one?â by Julia Carrie WongChatbots arenât ready to take over the world, but they can be integrated into a system to spark conversation.Welcome â" You have mail.Email isnât dead either.A study of 1.5 billion emails lightened us up to the fact that Welcome messages and abandoned cart messages are the emails most likely to be opened. Hubspot reports over 80% of professionals prefer email for business.Are you in B2B sales?A welcoming email may be just what your company needs.Constant Contact was nice enough to share a 2017 chart of open and click through rates for email marketing campaigns. Emails have an overall open rate of about 18%, but it varies between industries and devices.The highest open rate was in the education industry, and the lowest open rate (no sur prise here) was in marketing, advertising and public relations.Have you welcomed a teacher lately?Social Media Communication SparksSocial media communication is the match that sets the tinder on fire.Communities are formed on social media. Companies are praised, pranked and pummeled on social media. Customers reach out for help and share their joys and sorrows.âThe more connected you are with your customers, the more loyal they will be to your brand.â â" Social Media Today, Using Social Media For Customer Relationship Management, by Benny Coen, January 28, 2016You can use Sam Hornâs tips (listed above) in social media conversations.You can communicate your shared values and engage with commenters. You can build a community with hashtag events or Facebook groups. You can go live on YouTube, Facebook or Periscope and showcase your product, service or company, or do something good for the people you want to meet.Go where your customers are.Find out what their interests are and start engaging your business in the social media conversations and sharing opportunities.As you likely know, customers are more apt to interact with you if you have something to offer.However, it is not necessary to have something to offer to interact with customers.Even when you arenât interacting with customers, the silent customers are slowly stalking you. Will they like what they see?To build your presence social media, you can start with friends, family, coworkers, employees, business partners, suppliers, industry leaders and community ambassadors.To reach your customers, do a hashtag or keyword search for terms that represent company interests.Do you sell matches?Search for keywords like camping, candles, and pyro. Engage with people who have an active presence and a non-threatening stream.Sparking Social Media ConversationsName ten keywords related to your company.Name five activities your ideal customer would participate in.Find influencers related to those keywords and a ctivities.Find potential customers using those keywords and participating in those activities.Name a shared value you and your customers might have.Engage in company-appropriate conversation with people that share those values.Create a channel on YouTube. Provide your customers with knowledge or entertainment, or both.Tweet something funny on a trending Twitter hashtag.Post unique images on Instagram. Add a traditional hashtag and a unique hashtag.Interact and promote community events.Create intriguing Pinterest boards and comment on customer pins.Answer questions on Quora and Reddit.Remember, itâs not about your brand, itâs about the customer. (But always maintain your brand during customer engagement.)Does your customer management relationship program integrate with your social media management programs?If you donât have a social media management program, start using one.4. TEND TO THE FLAME OF THE CUSTOMERâS HEART AT EVERY OPPORTUNITYFlames die if they are not tended to. When you have the customerâs interest, you must continue to keep them interested in you.Customers are not bits and bytes of data.They are complex and unique human beings.Help customers determine their needsCaptial One uses microsegmentation.When a call comes through, a customerâs entire history is pulled up and the call is transferred accordingly. Employees are empowered to be customer advocates, and upsell a choice of financial services to qualified customers, based on individual customer preferences.Upselling opportunities for financial services arenât wasted on customers closing their accounts.Are you using microsegmentation in your marketing strategies?General Motors worked with a website to offer a tool to help customers figure out which car is best for them.The tool simply asks questions, then provides the customer with eight suggestions.Similarly, QWEST Communications has a tool that helps customers determine which plan is tailored for their needs.How do you help custom ers determine their needs? What tools can you create to help your customer?When you help your customers get what they need when they need it, you are advocating for the customers.Help customers explore during the journeyHold the customers hand and let them explore. While theyâre exploring, glean information on their preferences. Take a look at your pipelines and funnels.Does everything go in one direction? Flames are crazy. Customers are crazy.You never know what theyâre thinking.This is how I presell to customers: _________________________My most profitable product to upsell is: ___________________________ _______________________ _________________________These are opportunities I offer customers to downsell: _________________ _____________________ ____________________I offer this new product: ___________________ when customers _______________________.Customers see my reviews on ___________ (insert number) pages when not looking for reviews.Can your customers explore without g etting lost in a maze of webpages?Will your customer explore just products, or will they also see emotions and knowledge?Can you microsegment a customerâs exploration journey based on intent?Can your customers always find their way home?Donât just say âdo you want fries with that,â tempt them with the fries without being intrusive and make sure they get a glimpse of dessert right around the corner.Maybe they came in for a salad, but they left with a salad and 1000 extra calories. Great sale! Unfortunately, regret may lead to abandonment.Did the customer see your âplease only offer me healthy choicesâ or âIâm on a dietâ personalized option? Will they remember it?Customers need airLay off the commitments. Customers need air. Customers are decisions makers, and decision makers ask questions.They get scared.They will evaluate the cost of making the wrong choice.They may run.Give customers time to think and time to test before they commit. Amazon and Netflix have won with no-commitment strategies.Countless software companies offer free trials. Warby Parker sells eyeglasses with a 30-day exchange policy. Ikea and REI have one-year return policies. Car sales professionals offer free test drives.What confidence do you offer your customers?Do you make it easy for customers to delete an item from their shopping cart?Can they save an item in their shopping cart for later?Do you have an easy no-stress return policy?Do you offer a free Trial?Customers feel safe to buy when they feel itâs safe to make a mistake.Lay off the intrusive pop-ups. Nobody wants to see a pop-up with every click, and popups that canât be easily closed are not clever, they are intrusive and rude.You are interrupting a customer that is concentrating on your website, and you are wasting the customerâs time. Do you think that will be appreciated?Give your customers room to breathe in everything your magnificent website has to offer.Donât be a bully. Be a guide.Review your web site. How many times do you interrupt the customer? Now ask someone to interrupt you that many times when youâre doing something you enjoy.Lessen the GuessinâSimplicity is the most important factor in decision making.Make purchasing easy.Harvard Business Review reported the results of an interview and survey mix involving 7,000 consumers. The study found the most important factor in decision making is simplicity.The business magazine gave an example of two websites selling cameras. One website (letâs call it SPECS) had tons of technical specifications and views for each product. Another website (weâll call it GUIDER) guided customers on a segmented journey.Serious camera buffs were directed one way, newcomers just browsing or looking for gifts were guided in another direction, and then further segmented into hobby categories. On the way, guests were shown reviews and given explanations in non-technical terms.The GUIDER website actually made the buying decision simpler.A busi ness has to create many things to make things simple for the customer.5. MAINTAIN THE BEST FLAMEWhen you tend to the flame, your happy customers will spark up new business for you. (Old folks call that word-of-mouth advertising.)The old Pareto Principle says to concentrate on the 20% of your most profitable customers that bring in 80% of the revenue. Itâs considered sage advice to âfire your customersâ when they run you down.Even Tony Robbins agrees. Sprint has fired customers who call customer service too much.In many industries, more profitable customers are given a higher class of service than the peasant customers. Continental Airlines only emails highly profitable customers frequent flyer miles with an accompanying apology when flights are delayed.Financial agencies may send wealthy customers to a private consultant and a low-value customer to a call center.Thousands of articles from reputable sources will tell you that your business is wasting resources on low-value cust omers. Not everyone agrees.A couple Wharton professors will tell you to keep your low-value customers, because if you donât, competitors will poach your more profitable customers.The professors advise you to instead improve the quality of service to high-value customers and manage the costs related to low-value customers. Their philosophy implies a shift from money management to customer relationship management is needed to retain a competitive advantage.I can improve the quality of service to high-value customers by: _________________________________.I can better manage the costs related to low-value customers by: ________________________________.Loyalty SecretsSometimes loyalty programs are a secret, but they donât stay secret for long.A posh hotel had a secret loyalty program which gave personal ambassadors to high-tier guests.Those guests couldnât help but proclaim their satisfaction and stature. The Marriottâs loyal members had the opportunity to release baby sea turt les into the sea.I can create this unique experience for my loyal members: _________________________.I can create this experience that showcases my unique community: _______________________.Loyalty programs should provide social benefit and special treatment.In return, your business receives higher purchasing frequency, lower customer churn, and savings in your customer acquisition budget. You should also receive plenty of free advertising.To build loyalty, you have to reduce churn drivers. Why do people leave and what is it costing you? Find out before you lose a lifetime customer.Lifetime Value of Customer RelationshipsCustomer lifetime values based on mathematical formulas are a useful metric for developing strategies, focus and budgets.They range from the easy to the complex. The metric does not represent the full value of the customer. You cannot see all of your customersâ interactions outside your company.Your low-value customer could have been the person that told your high -value customer to check out your website.Even if you had the access to pull all the analytics from every customerâs social media platform, you wonât have their family dinner discussions, professional interactions at work, and interactions while traveling.What if you could help all of your customers be successful? Lifetime value would increase.Innovation is the key.Harvard Business Review points out innovation investments increases a customerâs health and wealth. When you help customers be successful (Apple) your business is successful.Let building customer relationships be your guide. Use innovation to thrive.Customer lifetime value metrics are a tool to help you maintain a strong fire with customers while keeping your business profitable.To find your customer lifetime value, you will need to look at purchasing frequency, revenue streams, acquisition costs, servicing costs, a discount rate, and the length of customer retention expectancy.Not an easy task.A University of Sydne y Professor, Geoff Fripp, was kind enough to provide a free CLV calculator and free Excel spreadsheets on his throwback to the 1990s website.Harvard Business Review has a classy slide calculator to help you calculate customer lifetime value.If you have a few million to spare you could just follow Nikeâs lead and acquire a consumer data analytics company. Nikeâs primary focus working with Zodiacâs data will be NikePlus members. Thanks to Nikeâs new analytics, revenues have increased since Zodiac joined the team.Canât afford to acquire an analytics company? The April 2017 issue of Business and Management Review, Volume 8 Number 4, in the article âThe importance of customer lifetime value in determining their profitabilityâ by Grzegorz Lew, has a general formula and a more complex formula for determining customer lifetime value:Entrepreneur.com has one of the easiest customer lifetime value formulas around:The simplest way to estimate lifetime value: Plug actual or es timated (if youâre in the planning stages or just starting out) numbers into the following equation:(Average Value of a Sale) X (Number of Repeat Transactions) X (Average Retention Time in Months or Years for a Typical Customer)An easy example would be the lifetime value of a gym member who spends $20 every month for 3 years. The value of that customer would be:$20 X 12 months X 3 years = $720 in total revenue (or $240 per year)Now go plug in your numbers or ask your analytics team to do the math.The lifetime value of one of my customers is: $__________________.Use your results to implement and test customer acquisition and retention strategies. Rinse and Repeat.Fire up your customers for a lifetime. Get them excited about your unique loyalty programs. Gear them up for success in their personal and professional lives.Keep your business focused on building hot customer relationships and your company will see the light to a profitable future.
Friday, May 22, 2020
Fossil Fuels Are A Non Renewable Source Of Energy
ââ¬Å"86% of the energy the USA uses comes from fossil fuels like petroleum and coal that provide electricity and gas to power our growing energy needs.â⬠Fossil fuels are a non-renewable source of energy, meaning that we will eventually run out one day in the near future. When we drive our cars to work, taking long showers, and leaving the lights on, we usually donââ¬â¢t realize how much of our resources we are using. Fossil Fuels, Power Plants and Fracking cause many of our environmental problems that the world faces today due to our growing dependence on energy. These environmental problems include global warming, air quality deterioration, oil spills, and acid rain. Saving and producing energy from a renewable resource such as sunlight not only helps to conserve our limited resources but also translates into happiness, safety for our environment, boundless energy, and a personal benefit, such as financial savings. During the 18th century, massive quantities of fossil fue ls were used to power the economy let alone the world. MHI states that ââ¬Å"During the Industrial Revolution, fossil fuels seemed to be the ideal energy source because of its seemingly endless supply. Many machines during the Industrial Revolution such as the Steam locomotives, used coal as a form of energy which would fuel the machine early on to balance the lack of firewood and charcoal.â⬠In this article about fossil fuels, it states that we continued to use coal because there was a seemingly endless supply of coalShow MoreRelatedNew And Alternative Sources Of Energy1311 Words à |à 6 Pages Today s society uses enormous amounts of energy. *The shadow of our presence on this planet is a result of generations upon generations of production and utilization of energy*. New and alternative sources of energy are being developed to replace the declining accessibility of coal and fossil fuels. Use of renewable energy is a key component in combatting the climate change that has become a major issue in the 21st century. Reducing our impact on the climate as a result of greenhouse gas emissionsRead MoreRenewable Energy Sources For Fossil Fuels1240 Words à |à 5 Pagesas fossil fuels in order to provide us energy. Almost everything we use nowadays consumes power in some form, and in tandem we rely on energy. Fossil fuels have become the go to resource for providing power. Fossil fuels include natural resources such as coal, petroleum, and natural gas. These fossil fuels fall under the non-renewable category because they take thousands of years in order to form naturally and can not be replaced as fast as they are being consumed. Another non-renewable energy sourceRead MoreFossil Fuels ( Oil, Coal, Natural Gas )1743 Words à |à 7 Pages Fossil Fuels (Oil, Coal, Natural Gas) Debbie Burrell SCI2000 Gwynedd Mercy University Abstract Fossil fuels are non-renewable sources of energy that were form billions of years ago. The three different types of fossil fuels in the world include: oil, coal and natural gas. Although each of the three types of fossil fuels are extracted differently they are all processed and used as the worldââ¬â¢s primary sources of energy. Being the worldââ¬â¢s primary sources of energy, fossil fuel experienceRead MoreRenewable Energy Resources928 Words à |à 4 Pagesthat 86% of our energy comes from nonrenewable, polluting, costly fossil fuels and only 14% is renewable is diabolical. Why must we harm our environment to contribute to our energy production when renewable energy sources are so abundantly present so that we may be symbiotic with nature? To lessen our environmental impact and be able to avoid the high expenses of non-renewable fossil fuels in the near future it should be obvious that we start to use more renewable energy sources than we do nonrenewableRead MoreRenewable En ergy : An Essential Function Of Protecting Humans1454 Words à |à 6 PagesEvery day fossil fuels are heavily emitting greenhouse gases leading to the destruction of the ozone layer and limiting the ozoneââ¬â¢s ability to perform an essential function of protecting humans from deadly UV rays. Many ideas for solutions are being researched to help prevent these emissions, but the most promising solution is going green and eliminating fossil fuels. Although conventional energy such as coal, gas, and crude oil are the most popular energy sources, renewable energy including solarRead MoreFood For Thought And Fuel For The Future1462 Words à |à 6 Pages Food for Thought and Fuel for the Future When a cell phone battery is dying, plugging it in to an electrical outlet will send a flow of electricity to the battery giving it the recharge it needs for full operation. This is a perfunctory process that people do on a daily basis. But how often does anyone really think about how or where that energy source is generated? Or how about the millions of gallons of fuel all over the U.S. being pumped into vehicles to give them power, is the U.S. in jeopardyRead MoreRenewable Energy As A Replacement For Their Energy Needs914 Words à |à 4 PagesAmerican families are dependent on fossil fuels for their energy needs. However, the cost associated with fossil fuels is very unstable and has caused many to seek alternative sources. Countless experts think, that alternate source has been realized in the form of renewable energy. These types of energy have shown potential for sustained demands, economic growth, and environmental benefits. Consumers should consider renewable energy as a rep lacement for their everyday energy needs as they are a better andRead MoreRenewable And Non Renewable Sources Essay1604 Words à |à 7 PagesSimply put, energy is ââ¬Å"a driving force behind all socio-economic activitiesâ⬠(Wesseh, Lin, 2016). Therefore energy is highly demanded and various sources must be used in order to meet the marketââ¬â¢s needs. Within energy, there are two categories of sources: renewable and non-renewable. Renewable sources being naturally replenishable in the short term and non-renewable sources being exhaustible (Wesseh, Lin, 2016). Non-renewable energy sources include mainly fossil fuels and renewable energy resourcesRead MoreThe Benefits Of Renewable Source Of Energy893 Words à |à 4 Pagesconverted into liquid fuels like ethanol and methanol that can be used for internal combustion of engines (Berget al., 2011). Plant and animal oils also called as biodiesel is a famous alternative fuel for engines such as trucks and other agricultural e quipmentââ¬â¢s (Berget al., 2011). This biodiesel burns much cleaner than diesel fuel (Berget al., 2011). According to Bosch and his colleagues, the demand for renewable source of energy is exceeding political agendas (2015). Renewable energies is in great interestRead MoreIndia s Unrealistic For Renewable Energy Essay1399 Words à |à 6 Pagesunrealistic for renewable energy to completely replace non renewable energy. Nations should begin to strive towards renewable sources to lower their dependency on fossil fuels. This will give the developing world a competitive option to non renewable sources. I. INTRODUCTION Globalization integrates world economy through capital, investment, and labor markets [1]. It allows for the economic growth of developing countries. Development requires the utilization of resources for energy production. Nations
Saturday, May 9, 2020
What to Expect From Gre Argument Essay Samples Templates?
What to Expect From Gre Argument Essay Samples Templates? It's possible to then practice replicating successful connections between ideas in your practice essays. Since you can see there are a whole lot of templates and topics to refer on. It isn't only a trial of his thinking capabilities, but in addition, it checks his writing abilities. Explain the vehicle connection better. Essentially, you're taking a position on an intricate issue. There are a few cardinal affairs you must understand. It's possible that while explaining your stand, you divert from the subject and get started discussing another situation. Also a reminder you can work with me if you're searching for issue essay feedback. The Chronicles of Gre Argument Essay Samples Templates Not only do you have to read through GRE sample essays, but you must also look for topics on which you may write GRE sample essays yourself and have them evaluated. In several other tests, you will be shown the gre essay topics t o write about. GRE Essay Sample are available at ETS GRE website. The writing sample is a far lower priority than GRE prep, thus we recommend that you jump ahead to the GRE program. If writing essays isn't your forte, then you must sit up and take stock of the sum of preparation you'll need for getting a great score in the Analytical Writing test section of the GRE. However you get ready for the essays, make sure you at least write a couple of each type before you take the actual GRE. There are scores and scores of mock essays on the web, and with a very simple google search, you can get access to different essays for the GRE. The grading happens instantaneously, and after you submit your essay, you will get a composite AWA score, together with a variety of metrics on which your essay was graded. While reading, it's also wise to make note of all of the unfamiliar words and later learn them. Last, the detail of true speech makes the scene pop. One of the absolute most important features about a compelling essay is its capacity to convince the reader with sound logical reasoning. Amazing style is far more elusive. Some people think that so as to thrive, a society must put its very own general success before the well-being of its unique citizens. By way of example, in a country like Canada, where health care is absolutely free to all citizens, the potential for heart disease is on the increase. Now, a lot of people don't know the best ways of tackling gre essay topics. Government subsidized programs like welfare and Medicaid continue to perpetuate the myth that all folks, no matter their true need, ought to be eligible for unlimited government assistance by simply virtue of being born in the usa. The Basics of Gre Argument Essay Samples Templates You're not being requested to talk about your point of view on the argument. In creating an argument, make sure that you nitpick. Furthermore, the argument isn't convincing until we know how we are going to be able to find the resources gathered from different worlds to our own Earth. This argument is merely stupid. Gre Argument Essay Samples Templates Options At this time you mu st understand that writing a fantastic gre essay is dependent on the kind of topic you pick, so you must consider certain things before you opt for a topic. You'll observe a similar structure in several of the essays. It's here that you're told to pick the gre essay topics to write on. Were going to present you with an illustration of a comprehensive gre issue essay. Bear in mind that lots of distinct essays can make high scores. The essays are broken up into two. More creative suggestions on how to receive your essay graded here. These seven sample essays respond to a range of thought-provoking questions. You might discover that you are able to use a number of them for many essays don't let the very first thing that springs to mind box you in. You concentrate on the validity or otherwise of the arguments provided in the essay. So, ideally, you need to have a structure in mind before you get started writing the essay. The fundamental structure of essays is the exact same everywhere, and this site is very beneficial in grading your essays. Thus, ensure you've got solid points, and clear logical reasoning that can be readily understood. Should you do, you've started failing the test already. There are a couple of other important explanations for why you shouldn't skip off AWA during practice, and we've discussed them separately. You will get your essay scores approximately 10-15 days following your test date.
Wednesday, May 6, 2020
First Time in Church Free Essays
Theological foundation 100 February 13, 2013 Reflection Paper #1 The content of the worship is very different from the way I am used to in Islamic mosques. The priests started by saying ââ¬Å"We bless ourselves for prayer in the name of the Father, the Son and the Holy Spiritâ⬠and the crowd responded with an Amen, and then a person started to read from the bible. Every time the priest or the person finished the reading, people said ââ¬Å"The word of the Lord. We will write a custom essay sample on First Time in Church or any similar topic only for you Order Now â⬠People kept repeating what the priest was saying until he started to read the Gospel. When he stared reading the Gospel, people crossed themselves on the forehead, the lips and the chest with their thumbs to show that Christ is on their mind. Then the priest started to bless the bread and wine, and every person got to drink and eat from them. Then the priest asked people to show a sign of peace by greeting people who are next to each other saying ââ¬Å"Peace be with you. â⬠At the end, the Priest blessed everyone and ended the Mass by telling people to go forth and spread the word, and the response was ââ¬Å"Thanks be to God. Music was played for most of the time during the mass. The songs played were in fact really pleasant to listen to and reassuring. The orchestra was behind the stage, so it was almost impossible for people to see them playing the music, and I think it is the way it is just to prevent any distraction to people. I was not actually sure that the songs were in English because I did not understand what the crowd was saying although I had the not es I was given when I entered the church. I actually had a wonderful experience in the Catholic Church. Although I was so nervous and did not expect to be amazed by Christianity at all, there were several things that I really liked and wished that everyone even non-Christians considered to do as human beings. When the priest asked the people to show peace and great each other, everyone looked around him and started to hug the person next to him saying ââ¬Å"peace with youâ⬠. These three words have a great impact on any person who hears them, and makes him feel that he is loved by others and a part of a community. Although no one probably knew the other, they were ready to prove that they are united despite the differences between them. There were many times where I was confused and did not understand what other people were doing. First of all, I did not understand what everyone was singing nor the words repeated after the priest. The songs for some reason did not sound English at all; I wish I could understand them because they were really amazing. Secondly, I did not get the part of blessing the bread and wine. n other words, why would People wait in line just to get one piece of bread to eat? What is so special about it? Also, when getting the piece of bread, the priest was holding peopleââ¬â¢s heads and repeating some words, and then they crossed on their heads and chests, why is that and what exactly did the priest say? Lastly, when people were on their way out of the church, they immersed their fingers in the water in the small fountain in front of the exit and crossed again on their head and chest. I did not know why people did that especially nothing seemed unique in the water. After everyone was gone, my friends and I interviewed the leader of the mass. Honestly, I do not know what his name was but he was such a nice person. The clothes he was wearing helped me to distinguish which one was the priest among the people even before the mass started. I expected the priest to be wearing a black dress because this is what I had seen priests wearing, but this priest was wearing a white dress and another green dress above it to distinct him from the other people. Amazingly, he was not wearing any hat like most priests in other churches do, which is a bit strange because I thought all priests wear hats. He was really nice and welcomed us to ask him any question him we had in mind. His broad definition of grace was ââ¬Å"the undeserved love of God. ââ¬â¢Ã¢â¬â¢ It is the kindness from God we do not deserve; there is nothing we have done, nor can ever do to earn this favor. From interviewing two of my Christian friends, they both defined grace as the favor that God gave to humanity by sending Jesus Christ to die on a cross, and delivering eternal salvation. Finally, I could not ask the priest many questions because he seemed busy, and I actually was so nervous to keep the talking going. Instead, I just ask one of my friends to tell me about his experience with how godââ¬â¢s grace has changed his live. He said that Godââ¬â¢s grace has helped him feel so much better about himself and made him feel strong, confident, and happy. He said that he always trusted god whenever he had troubles, and his life was transformed significantly. He did not know how exactly he overcomes his troubles and depression, but believed that godââ¬â¢s love and power always helped him. How to cite First Time in Church, Essays
Wednesday, April 29, 2020
Othello A Essay Research Paper Unequivocally Iago free essay sample
Othello A+ Essay, Research Paper Unambiguously, Iago is an of import Fictional character in the calamity of Othello. By the terminal of the drama, Iago has been straight responsible for the deceases of Roderigo, Emilia, Othello and Desdemona. Iago # 8217 ; s shows how he is consummate puppeteer by driven by his desire for retaliation against Othello and the other characters in the drama. Iago # 8217 ; s manner of acquiring his retaliation, which adds to the importance he has on the drama, is to take to the ruin of Othello hence uncovering the subjects of hatred, green-eyed monster and retaliation. Iago besides serves to contrast with the characters of Othello and Desdemona and to make dramatic sarcasm accordingly affecting the audience in the journey of the drama. The foundation of his success has been built upon his honest repute, perceptive nature and ruthless motive. Iago # 8217 ; s importance to the drama is revealed through the significance he has in finding the way of the secret plan. We will write a custom essay sample on Othello A Essay Research Paper Unequivocally Iago or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Just like a consummate puppeteer, he has forcefully steered its # 8217 ; way. Shakespeare, at the really beginning of the drama does non trouble oneself to develop the character of the supporter, Othello but instead topographic points greater accent on secret plan development. We are instantly introduced to Roderigo and Iago and are privy to their confederacy to sabotage Othello. With a consummate shot, Iago subdues Roderigo, his # 8216 ; dupe # 8217 ; and sets up the initial plot- Iago intends to derive his rightful place of lieutenant by destructing Othello and Casio. Although Iago # 8217 ; s program does non alter throughout the drama, his motivations, which evidently influence his actions, do. Iago # 8217 ; s initial motivation in destructing the supporter is hatred. This displacement to jealousy, It is as if Iago has allowed us to follow his journey from retaliation to eventually madness. Iago # 8217 ; s affectional feelings are ordering the way of the secret plan. The audience ponders whether Iago will derive some control and reconstruct balance. By Act 3 Sc. three he has achieved half of his aims. Cassio has been removed and Iago has replaced him as lieutenant.. Alternatively Iago, full of fury and satisfaction that is program is working so good continues his destructive program. All the piece Iago # 8217 ; s # 8216 ; medical specialty # 8217 ; is working to # 8216 ; put the Moor at least into a green-eyed monster so strong that opinion can non bring around # 8217 ; . He so easy controls the # 8216 ; levers # 8217 ; of the drama. The success of Iago can be attributed to his ruthless motive fueled by his emotions. From the beginning, Iago sets up his program and motives. With doggedness, he sticks to it. # 8216 ; Dull non device by coldness and hold # 8217 ; . Even when flaws start to look in his program he still goes on with it. # 8216 ; The Moor may blossom me to him- there stand I in much hazard # 8217 ; . This, in consequence, sabotage his ain success- because he does non cognize when to halt, he can non see his ain devastation coming. Throughout the drama the imagination of a spider pulling his cyberspace to catch his quarry is invariably used. # 8216 ; I Shall entrap them all # 8217 ; , Iago says. So merely like a barbarian animate being, Iago has set his web and nil can halt him now. Iago success is besides achieved because he places everything right. This involves acquiring Cassio rummy, set uping # 8216 ; the # 8217 ; hankie to travel losing in Cassio # 8217 ; s quarters and personally juggling Othello # 8217 ; s mind into believing Desdemona is cheat oning him. Obviously without these events ( so unusually planned by Iago ) , the secret plan would neer hold developed. With great accomplishment, Iago is able to set up a conversation between Cassio and Bianca and carefully place Othello so that he thinks Cassio is discoursing his married woman. # 8216 ; Oh, beloved Cassio! As it were. His gestures import it # 8217 ; . However, Iago # 8217 ; s success is partially due to luck. Luck that the hankie was dropped by Desdemona and retrieved by one of Iago # 8217 ; s unsuspicious marionettes, Emila. Luck that Bianca confronted Cassio and luck that his secret plan was non discovered any earlier. Iago # 8217 ; s importance is besides shown through his significance ( comparative to other characters ) to the drama. By far, in footings of phase clip, monologues and the similar, Iago supersedes any other character. He makes Roderigo to look like a # 8216 ; sap # 8217 ; . He has similar success with Cassio and Othello. Both these characters turn to him for his # 8216 ; free advice # 8217 ; . Even when he is away phase he is still referred to in praising terms- # 8216 ; that he is honorable # 8217 ; . Shakspere does non let any attending to switch from Iago. Throughout his monologues, Iago discloses his true evil nature every bit good as the nature of other characters. This quality makes Iago an highly of import character as he serves to foreground other # 8217 ; s defects. A cardinal ground for Iago # 8217 ; s success that is his ability to look # 8216 ; honest # 8217 ; , underhandedly giving him the power to pull strings and act upon other characters. Iago manages to look honest partially because of natural features and partially because he intentionally sets out to look honest. Before Iago can even get down to originate his program he is referred to as honest by many of the characters. This would propose that this is a cardinal feature of his. However, Iago does endeavor to look honest and sincere. # 8216 ; If I shall remain [ with Roderigo ] I shall- against the Moor. This is besides seen when he defends Cassio after the drunken bash. Iago speaks with vacillation and refers to Cassio being a friend several times. # 8216 ; I had instead hold this lingua cut out from my oral cavity than it should make offence to Cassio # 8217 ; . This visual aspect allows him to derive favour with all characters, particularly those of Cassio and Othello, leting him to act upon them. The success of Iago # 8217 ; s delusory honestness is most clearly seen in the concluding scene of the drama in which the truth of his dishonesty is revealed. So successful was Iago # 8217 ; s strategy that Othello can merely believe that Iago must hold been a Satan. # 8216 ; I look down towards his feet- but If that 1000 be # 8217 ; st a Satan, I can non kill thee # 8217 ; . Even when on phase, Iago appears to hold an paramount laterality over the other characters. In Act 3 tin three, in which Othello asks Iago to kneel following to him and do a treaty in order to destruct Cassio and Desdemona, we can non but notice the power Iago evokes in Othello. # 8216 ; Do non lift yet # 8217 ; , Iago calls, # 8216 ; I am yours everlastingly # 8217 ; . Besides Iago # 8217 ; s laterality over Othello is seen in Act 4 tin I where Othello has fallen into a enchantment. The audience looks on with commiseration as Iago says, # 8216 ; Thus do credulous saps are caught. # 8217 ; On phase this would be a powerful scene in which Iago eventually subdues Othello. Iago has besides shown his importance in the manner he has changed Othello # 8217 ; s linguistic communication and nature. Beastly footings such as # 8216 ; black random-access memory # 8217 ; and # 8216 ; plague him with flies # 8217 ; are ab initio reserved for the likes of Iago. However, he has managed to convey Othello down to this base linguistic communication. # 8216 ; Oh blood! Blood! Blood! # 8217 ; Similarly, after Cassio has disgraced his # 8216 ; repute # 8217 ; , Iago councils him, offering with affirm belief the manner in which Cassio should seek his place back. The linguistic communication Iago uses is crisp and commanding. # 8216 ; What adult male! There are more ways to retrieve the general once more # 8217 ; . Cassio can merely fall back to thanking Iago- all enterprise is travel ne- Iago controls Cassioââ¬â¢s marionette strings, moreover uncovering him importance to the drama. Another ground for Iago # 8217 ; s success is that he is really perceptive and can pull strings character defects. Roderigo # 8217 ; s defect is first noticed- his infatuation with Desdemona. Iago wondrous capitalize on it. He temps Roderigo with the promise that Desdemona # 8216 ; will be # 8217 ; his. This serves to # 8216 ; net income # 8217 ; Iago every bit good as usage Roderigo to accomplish his programs. Under the powerful control of Iago, Roderigo farther adds to the secret plan. He is responsible for the bash between Cassio and helps to mane him in a latter scene. Iago besides exploits Cassio # 8217 ; s weak lingua for spirits and uses Cassio # 8217 ; s repute as being a womanizer to his ain advantage. Iago besides realises the importance of repute to Cassio and turns this against him to great success. Iago besides takes advantage of Othello # 8217 ; s # 8216 ; free and unfastened nature # 8217 ; . # 8216 ; I trust thee Iago # 8217 ; , Othello says. This undisputed # 8216 ; trust # 8217 ; is carefully abused by Iago to works the seeds of devastation in his head. # 8216 ; Look to your married woman # 8217 ; , Iago asks Othello. Iago # 8217 ; s perceptive nature goes manus in manus with his persuasive linguistic communication of reluctance in order to successfully pervert Othello. This is most brightly seen in Act 3 tin three. Iago, with great preciseness uses repeat and hesitating linguistic communication to convert Othello of his married woman unfaithfulness. # 8216 ; By Eden, 1000 echoest me as if there were some monster in thy fought excessively horrid to be shown # 8217 ; . Iago successfully continues to pollute his head with the linguistic communication of vacillation all throughout this scene. Besides, Iago # 8217 ; s linguistic communication is much more basic and sexual imagination is used. # 8216 ; Oh beware, my Godhead, of green-eyed monster! # 8217 ; If Iago used complex linguistic communication ( as he is capable of making ) , this technique may hold non proved success with Othello who is # 8216 ; rude in address # 8217 ; and # 8216 ; small blessed with the soft phrases of peace # 8217 ; . In kernel, Iago entreaties to Othello # 8217 ; s speedy moving solider nature. The success of the usage of beastly imagination can be seen through the manner Brabantio acts after being told that # 8216 ; an old black random-access memory is tupping [ his ] black ewe. # 8217 ; His linguistic communication becomes rushed and he looses self-power. This is revealed in his short baffled sentence it. Othello can non chase away Iago # 8217 ; s simplistic statement that Desdemona # 8216 ; be false # 8217 ; . This quality makes Iago an highly of import character as he serves to foreground other # 8217 ; s defects. Another cardinal ground for Iago # 8217 ; s success is his ability to look # 8216 ; honest # 8217 ; , underhandedly giving him the power to pull strings and act upon other characters. Iago manages to look honest partially because of natural features and partially because he intentionally sets out to look honest. Before Iago can even get down to originate his program he is referred to as honest by many of the characters. This would propose that this is a cardinal feature of his. However, Iago does endeavor to look honest and sincere.This is besides seen when he defends Cassio after the drunken bash. Iago speaks with vacillation and refers to Cassio being a friend several times. # 8216 ; I had instead hold this lingua cut out from my oral cavity than it should make offence to Cassio # 8217 ; . This visual aspect allows him to derive favour with all characters, particularly those of Cassio and Othello, leting him to act upon them. The success of Iago # 8217 ; s delusory honestness is most clearly seen in the concluding scene of the drama in which the truth of his dishonesty is revealed. So successful was Iago # 8217 ; s strategy that Othello can merely believe that Iago must hold been a Satan. # 8216 ; I look down towards his feet- but If that 1000 be # 8217 ; st a Satan, I can non kill thee # 8217 ; . Even when on phase, Iago appears to hold an paramount laterality over the other characters. In Act 3 tin three, in which Othello asks Iago to kneel following to him and do a treaty in order to destruct Cassio and Desdemona, we can non but notice the power Iago evokes in Othello. # 8216 ; Do non lift yet # 8217 ; , Iago calls, # 8216 ; I am yours everlastingly # 8217 ; . Besides Iago # 8217 ; s laterality over Othello is seen in Act 4 tin I where Othello has fallen into a enchantment. The audience expression on with commiseration as Iago says, # 8216 ; Thus do credulous saps are caught. # 8217 ; On phase this would be a powerful scene in which Iago eventually subdues Othello. Iago has besides shown his importance in the manner he has changed Othello # 8217 ; s linguistic communication and nature. Beastly footings such as # 8216 ; black random-access memory # 8217 ; and # 8216 ; plague him with flies # 8217 ; are ab initio reserved for the likes of Iago. However, he has managed to convey Othello down to this base linguistic communication. # 8216 ; Oh blood! Blood! Blood! # 8217 ; Similarly, after Cassio has disgraced his # 8216 ; repute # 8217 ; , Iago councils him, offering with affirm belief the manner in which Cassio should seek his place back. The linguistic communication Iago uses is crisp and commanding. # 8216 ; What adult male! There are more ways to retrieve the general once more # 8217 ; . Cassio can merely fall back to thanking Iago- all enterprise is gone- Iago controls Cassio # 8217 ; s puppet strings, moreover uncovering him importance to the drama. Another ground for Iago # 8217 ; s success is that he is really perceptive and can pull strings character defects. Roderigo # 8217 ; s defect is first noticed- his infatuation with Desdemona. Iago wondrous capitalize on it. He temps Roderigo with the promise that Desdemona # 8216 ; will be # 8217 ; his. This serves to # 8216 ; net income # 8217 ; Iago every bit good as usage Roderigo to accomplish his programs. Under the powerful control of Iago, Roderigo farther adds to the secret plan. He is responsible for the bash between Cassio and helps to mane him in a latter scene. Iago besides exploits Cassio # 8217 ; s weak lingua for spirits and uses Cassio # 8217 ; s repute as being a womanizer to his ain advantage. Iago besides realises the importance of repute to Cassio and turns this against him to great success. Iago besides takes advantage of Othello # 8217 ; s # 8216 ; free and unfastened nature # 8217 ; . # 8216 ; I trust thee Iago # 8217 ; , Othello says. This undisputed # 8216 ; trust # 8217 ; is carefully abused by Iago to works the seeds of devastation in his head. # 8216 ; Look to your married woman # 8217 ; , Iago asks Othello. Iago # 8217 ; s perceptive nature goes manus in manus with his persuasive linguistic communication of reluctance in order to successfully pervert Othello. This is most brightly seen in Act 3 tin three. Iago, with great preciseness uses repeat and hesitating linguistic communication to convert Othello of his married woman unfaithfulness. # 8216 ; By Eden, 1000 echoest me as if there were some monster in thy fought excessively horrid to be shown # 8217 ; . Iago successfully continues to pollute his head with the linguistic communication of vacillation all throughout this scene. Besides, Iago # 8217 ; s linguistic communication is much more basic and sexual imagination is used. # 8216 ; Oh beware, my Godhead, of green-eyed monster! # 8217 ; If Iago used complex linguistic communication ( as he is capable of making ) , this technique may hold non proved success with Othello who is # 8216 ; rude in address # 8217 ; and # 8216 ; small blessed with the soft phrases of peace # 8217 ; . In kernel, Iago entreaties to Othello # 8217 ; s speedy moving solider nature. The success of the usage of beastly imagination can be seen through the manner Brabantio acts after being told that # 8216 ; an old black random-access memory is tupping [ his ] black ewe. # 8217 ; His linguistic communication becomes rushed and he looses self-power. This is revealed in his short baffled sentence
Subscribe to:
Posts (Atom)